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19
MAR
2019
Face Recognition in Banking

Why Facial Recognition Is Important For Banking Services

Over the last decade, we have seen an increase in the use of technology in many business sectors to simplify and better engage customers. This is especially true in the banking and finance sector. Since the start of the digital revolution facial recognition has been gaining...
21
FEB
2019
Sightcorp_Eye_Tracking_Technologies

5 Reasons Why You Need Eye Tracking For Your Website

Have you ever wondered how visitors view and use your website? Eye Tracking allows us to literally see through a user’s eyes. It serves as a valuable tool in understanding how visitors browse websites. By understanding your users’ online behaviors and viewing patterns you can...
18
FEB
2019
3 Ways Narrowcasting can enhance your communication

3 Ways Narrowcasting can enhance your communication

Narrowcasting is everywhere. You can find it in waiting rooms, gas stations, restaurants, train stations, and even shopping malls. It is increasingly used because companies are faced with various challenges: How can we make waiting more pleasant for visitors? How do we ensure...
15
FEB
2019
Omnichannel Retailling

Omnichannel Retailing: How having a unified approach is good for business

Customers interact with brands every day. This interaction sometimes happens face-to-face and other times it happens digitally through email, social media, and company websites. So in these circumstances, how does a business maintain a unified approach in their design, strategy,...
06
FEB
2019
Anonymous Video Analytics

Anonymous Video Analytics: Face Detection Software for Digital Signage

Digital signs are quite a fixture in stores, shopping malls, airports, train stations, and many other public venues. As this medium for digital signage-based advertising becomes increasingly commonplace, network operators are incorporating Anonymous Video Analytics to more...
02
FEB
2019
Facial Expression Recognition for Market Research

Facial Expression Recognition for Market Research

Being able to interpret facial expressions is an important part of nonverbal communication. Think about this, in a conversation, if you only listen to what a person says and ignore what that person’s face is communicating to you, then you’re only getting half the story. The...
01
FEB
2019
Intelligent Digital Signage

Intelligent Digital Signage: When Artificial Intelligence meets Digital Signage

Initially thought of as an electronic replacement for static posters and billboards, digital signage is now a familiar site in the modern world. Installations of flat-panel displays and media players delivering targeted advertising and other messages to shoppers, restaurant...
30
JAN
2019
5 Reasons To Use Digital Signage Analytics

5 Reasons To Use Digital Signage Analytics

Are you still using old-fashioned static paper displays at your business or retail store? While a well-designed poster and proper placement can certainly take you far, digital signage is the way of the future. Digital signage analytics gives you in-depth insight into your...