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15
JUN
2020
audience-analytics-digital-signage

Why You Need Video Analytics For Your Digital Signage

Digital advertising has become a competitive and overcrowded market as companies increasingly add Digital Signage into their marketing strategies. Living in a digital age where the masses are captivated by an endless stream of media, opting for video marketing through digital...
20
MAY
2020
Facematch 2 - release

Announcing DeepSight SDK as a Service

DeepSight SDK as a Service We are excited to announce the release of DeepSight SDK as a Service. This feature enables developers to build applications in their preferred language (e.g. C#, JavaScript, Python, Java, etc.). Previously the SDK was only available in C++ therefore...
13
JAN
2020

Create Personalized Shopping Experiences with Face Analysis

Face analysis software is poised to completely revolutionize the shopping experience. It is an innovation that gives digital signage the ability to invoke a reaction and provide instant benefits and positive experiences for the user and the retailer. Retailers, hotels, airports,...
09
JAN
2020
Laptop on the desc

Methods for Attracting More Advertisers to your DOOH Network

In a world of ad blockers and banner blindness, out-of-home advertising via digital signage is becoming more and more popular. However, it can still be a challenge for digital signage network owners to recruit the right advertisers to purchase advertising space on their networks....
25
NOV
2019
How to Choose the Right Audience Analytics Solution for Your DOOH Network

How to Choose the Right Audience Analytics Solution for Your DOOH Network

The right audience analytics solution helps ensure the success of your digital out of home (DOOH) network. It has a big impact on your return on investment (ROI), since your analytics data affects how easily you are able to attract advertisers to your network, what type of...
21
FEB
2019
Sightcorp_Eye_Tracking_Technologies

5 Reasons Why You Need Eye Tracking For Your Website

Have you ever wondered how visitors view and use your website? Eye Tracking allows us to literally see through a user’s eyes. It serves as a valuable tool in understanding how visitors browse websites. By understanding your users’ online behaviors and viewing patterns you can...
06
FEB
2019
Anonymous Video Analytics

Anonymous Video Analytics: Face Detection Software for Digital Signage

These days, digital signs are a frequent presence in stores, shopping malls, airports, train stations, and many other public venues. As this medium is becoming increasingly popular for advertising, network operators are incorporating anonymous video analytics to more effectively...
24
JAN
2019
Create personalized shopping experiences with Face Analysis

Create personalized shopping experiences with Face Analysis

Face Analysis software is poised to completely revolutionize the shopping experience. It is an innovation that gives digital signage the ability to invoke a reaction and provide instant benefits and positive experiences for the user and the network owner. Retailers, hotels,...