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Market Research 

  • Predict consumers’ choices and preferences
  • Understand what attracts consumers
  • Serve your customers with more complete reports

 

Improve your Research with Unparalleled Customer Analytics

The majority of human thoughts come from the subconscious level which makes it difficult for traditional market research techniques such as questionnaires to gather complete and objective feedback about people’s behavior and interests. Such ambiguities come at a great financial cost, with companies spending millions on Research, Advertising and Marketing campaigns every year.

Looking for plug & play?

  • Cross-platform
  • No need for hard coding
  • Detect multiple people
  • Interactive interface
  • Connection to CrowdStats

Want to build your own solution?

  • C++ expertise needed
  • Track multiple people at the same time
  • Windows, OS X, Linux, iOS, Android supported
  • Works offline (one time internetconnection)

Precise Eye-tracking Software?

  • Intended for a single user analysis
  • Eye-tracking & Emotion Recognition
  • Real-time Analysis
  • Easy to use
  • C++ expertise needed

What if you could understand and predict consumers’ choices and preferences?

Create smarter in-store experiences that maximize engagement and customer satisfaction

Find the right product

Testimonial

We are using and heavily promoting Sightcorp’s Toolkit because of its stability, accuracy and very easy installation and hardware configuration. The real-time aggregated data is immediately accessible through Crowdstats, which enables us to scale with ease.

─ S. Ahmedov, CEO OmniChannel

 

Market Research

How to conduct market research? 

A good market research plan indicates who and where your customers are. Besides this it will also tell you when they are most likely and willing to purchase your products or use your services. When you conduct marketing research, you can use the results either to create a marketing and business plan or to measure the success of your current plan. That’s the reason why it’s important to ask the right questions, to the right people. Research, done poorly, can steer you in the wrong direction.

Consumer behavior made easy!

By using a simple webcam you are able to track and measure consumers’ unbiased behavior responses and interest in different real-life scenarios, in a totally automated and non-intrusive way.

What is the importance of market research?

  • It centers your business on your audience
  • It keeps you focused
  • It allows you to pursue the most growth oppurtunities
  • It keeps you relevant and future-oriented
  • It improves your decision making capabilities and reduces risk

Our Customers

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